5 Common Mistakes at College Networking Events
Attending college networking events is a great opportunity to connect with potential employers and learn about job and internship opportunities. However, there are several common pitfalls to avoid when attending these events. Here are those common mistakes and some tips to help you navigate these events effectively:
Not realizing they are networking events: Employers often take attendance at these events to see which students actually show genuine interest. Sometimes students assume that putting their name down and listening to a presentation is sufficient, but this assumption can lead to unnecessary missteps. Because these are networking events, every interaction with potential employers offers the chance to make a good (or bad) impression. You should understand that you are STILL being evaluated, even though you are not in an interview context.
Being there without a purpose: While going to a networking event without a purpose does no damage, it is a wasted opportunity. Students attending these events should see these events as a chance to get their most burning questions answered and get some good face-to-face time with professionals in a field of interest. You can have plenty of reasons for attending — learning more about an employer, meeting potential interviewers, exploring a career path, etc. — all of which are valid. Whatever that purpose may be, know what yours is before entering the room.
Coming on too strong: Sometimes students can be overbearing at these events in their eagerness to learn more. Remember that you are there to have genuine conversation, and part of that requires giving your conversational counterparts room to breathe. If there are other students that are part of your conversation, invite them to join if you find yourself doing most of the talking.
Not doing research in advance: Because this is a networking event, you’ll want to do your best to make meaningful connections with the employers in attendance. A great way to stand out is by doing your research on the employer in advance. This will help you understand what they do, what they are looking for in candidates, and what insightful questions you want to ask them.
Not following up with people you meet: After the event, be sure to send a thank-you note or email to the people you met, reiterating your interest in their company or organization. This will help you stand out and could lead to future opportunities. The follow-up email is an easy, efficient way to maintain a connection, so don’t forget to send one!
Networking events are a great way to make connections with potential employers and learn about job and internship opportunities. By doing your due diligence in preparing for college networking events and avoiding these common mistakes, you will be well-equipped to navigate these events on your own.
